Summary
NBCUniversal's Chief Marketing Officer, Jenny Storms, talked at a forum about how the company uses events like the Olympics and Super Bowl in its marketing strategies. She explained their campaign called "Legendary February," which combined several big events under one plan. Storms also shared insights on leadership and helping others to succeed.
Key Facts
- Jenny Storms is the Chief Marketing Officer of NBCUniversal TV & Streaming.
- She spoke at Newsweek’s Women’s Global Impact Forum in 2026.
- The forum took place in Los Angeles on March 25.
- Storms discussed how NBC creates large cultural events across different platforms.
- The talk included a campaign called "Legendary February" that linked multiple big events.
- Storms highlighted the importance of aligning strategies and taking risks in marketing.
- She also emphasized leadership and mentorship in business.
