Lululemon shares plunge as Trump tariffs bite
Lululemon's stock dropped over 20% after the company reduced its profit forecast for the year. The company cited tariffs and concerns about the US economy as reasons for reduced sales and plans to raise some prices. Other companies, like Adidas and Skechers, also highlighted similar challenges due to US tariffs and economic uncertainty.
Key Facts:
- Lululemon's shares fell by more than 20% after lowering its profit expectations for the year.
- The company faced lower store visits in the Americas, blaming economic worries and less consumer spending.
- Lululemon plans to raise prices slightly on some products and cut costs.
- Last year, 40% of Lululemon's products were made in Vietnam, and 28% of its materials came from China.
- Clothing and footwear companies are struggling with tariffs because many goods are made in Asia.
- Adidas warned that tariffs, imposed by the Trump administration, would raise US product prices.
- Skechers withdrew its annual financial forecast because of economic uncertainty.
- Nike announced price increases for some US products, starting in June, but did not specifically blame tariffs.
Source Information
BBC Business