Summary
Justin Bieber made history at Coachella by setting new records for earnings, ticket sales, and live streaming during his headline performance. His clothing and lifestyle brand SKYLRK also broke sales records by earning over $5 million at the festival, surpassing previous records.
Key Facts
- Justin Bieber headlined Coachella on April 10 and again on April 18.
- Bieber earned a reported $10 million for his Coachella headlining, the highest ever for the festival.
- Ticket demand and ticket prices for Bieber’s show were the highest in Coachella history.
- His 90-minute performance was the most viewed live in Coachella’s history.
- Bieber’s brand SKYLRK sold $5.04 million worth of merchandise during the festival weekend, beating the previous record of $1.7 million.
- SKYLRK’s "Oasis" space and shop covered 10,000 square feet at Coachella.
- Bieber co-founded SKYLRK with Neima Khaila and launched it in July last year.
- Bieber’s music streams increased significantly during and after his Coachella performance.
