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'I'm a professional cuddler - let me tell you why a hug feels so good'

'I'm a professional cuddler - let me tell you why a hug feels so good'

Summary

Samii Wood is a professional cuddler who runs events called "cuddle puddles" in Bedfordshire, where people gather to share platonic hugs and experience the benefits of human touch. She believes that cuddling can improve mental health by increasing hormones that make people feel good and reducing stress-related hormones.

Key Facts

  • Samii Wood organizes "cuddle puddles" where people gather and cuddle on cushions and blankets in a friendly setting.
  • She also offers one-on-one cuddle therapy sessions tailored to individual needs.
  • Cuddling is believed to increase serotonin and oxytocin levels, which are hormones associated with happiness and bonding.
  • Touch can decrease cortisol, a stress hormone, and help calm the nervous system.
  • Samii screens clients and requires consent forms to ensure safety during sessions.
  • Professional cuddlers like Samii can get accreditation from Cuddle Professionals International (CPI).
  • There is no official regulation for cuddling therapy in the UK, but CPI provides ethical guidelines.
  • The service is described as fully clothed, platonic, and nurturing, with emphasis on boundaries and consent.
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