Google, Meta and TikTok face new levy to pay for Australian news as Albanese reveals media plan
Summary
The Australian government plans to introduce a new rule requiring big digital companies like Google, Meta, and TikTok to pay Australian news outlets for using their content. If these companies make payment deals with news publishers, they can avoid paying a 2.25% tax on their local earnings, which will support Australian journalism.Key Facts
- Prime Minister Anthony Albanese wants Google, Meta, and TikTok to pay Australian news outlets for their journalism.
- A new news bargaining incentive (NBI) scheme will replace the old news media bargaining code (NMBC).
- Digital platforms that sign deals with news publishers will get a discount of 150% to 170% on the 2.25% levy.
- The revenue from the levy will help fund Australian journalism.
- The rule targets platforms with Australian revenues over $250 million, including Google, Meta, and ByteDance (TikTok).
- This new plan aims to stop digital companies from refusing news content to avoid payments.
- The government sees investing in journalism as important for a healthy democracy and wants to prioritize Australian and multicultural news outlets.
- Australia plans to introduce the draft law in the parliament’s winter sitting period.
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