Ford CEO says company is focusing on making vehicles more affordable
Summary
Ford’s CEO, Jim Farley, said the company is working to make its vehicles cheaper in the next few years. He mentioned Ford plans to offer more models priced at $40,000 or less and has a special sale with employee pricing on most new cars until July 4.Key Facts
- The average price of a new car in the U.S. is nearly $50,000, which is 30% higher than in 2019.
- Higher fuel prices are also affecting car buyers.
- Ford wants to sell more cars priced at or below $40,000.
- The company plans to make affordable versions of popular models like the F-150 and Explorer.
- Ford will sell almost all new vehicles at employee pricing through July 4.
- Lease offers ranging from $399 to $499 per month are available.
- Ford aims to make these vehicles in the U.S. using affordable parts from around the world.
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