‘Sick of swiping’: the dating event where your mates do the talking
Summary
A new dating event called “Date My Mate” is becoming popular in England and Wales as an alternative to dating apps. At these events, people promote their single friends to strangers in a fun, live format to help them find dates without using apps. The events aim to provide real human connections and reduce the frustrations of online dating.Key Facts
- “Date My Mate” events involve friends pitching their single buddies to a room of singles.
- These events started in London on Valentine’s Day and quickly became regular due to high demand.
- Participants receive a free drink and wear stickers showing if they are a “date” or a “mate.”
- Each friend has about three minutes to present their single friend with photos and funny or positive details.
- A 2024 Ofcom report showed that dating app usage dropped by 16% in one year in the UK.
- Dating apps are often seen as addictive and not helpful for meaningful connections.
- The events attract more single women than men, so organizers reserve tickets to balance gender.
- The event format is described as less stressful and more playful than speed dating or app swiping.
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