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Map Shows US Cities Hit Hardest By Plunge in Canadian Tourists

Map Shows US Cities Hit Hardest By Plunge in Canadian Tourists

Summary

A report from the University of Toronto shows that U.S. cities have seen a big drop—up to 65%—in Canadian visitors since President Donald Trump introduced tariffs and made comments about Canada’s status. This decline affects not only tourists but also business travelers, especially in cities with strong economic ties to Canada.

Key Facts

  • Canadian visits to major U.S. cities dropped by about 42% between April 2024–March 2025 and April 2025–March 2026.
  • The data comes from tracking Canadian cell phone activity in U.S. cities.
  • The drop is larger than official border crossing numbers, which showed only a 25% decline.
  • Cities in the Sun Belt and Northeast U.S. near the Canadian border experienced the biggest falls in Canadian visitors.
  • Myrtle Beach, South Carolina, saw the largest decrease at 65.4%.
  • Business travel from Canada also fell sharply as some workers choose virtual meetings over trips.
  • The decline has hurt U.S. cities and businesses that rely on Canadian tourists and business visitors.
  • Some recent data suggests a small recovery, but tariffs and trade tensions may keep visits lower long-term.
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