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MSNBC reveals new name as part of corporate divorce from NBC

MSNBC reveals new name as part of corporate divorce from NBC

Summary

MSNBC is changing its name to MS NOW as part of separating from NBC. The network aims to create its own identity, while its news focus remains the same. The change comes after NBC Universal spun off several cable networks, including MSNBC, into a new company called Versant.

Key Facts

  • MSNBC will change its name to My Source News Opinion World, or MS NOW.
  • The change is part of separating from NBC and forming a new identity.
  • MSNBC will remove the NBC peacock symbol from its logo.
  • NBC Universal spun off MSNBC, USA, CNBC, and other networks into a new company called Versant.
  • The news focus and editorial direction of MSNBC will remain the same despite the name change.
  • The name MSNBC was originally a product of a partnership between Microsoft and NBC in 1996.
  • The MSNBC name change does not apply to CNBC, which retains its name and branding.
  • MSNBC host Joe Scarborough unveiled the new logo on his show.
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