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A spotlight on the growing popularity of non-alcoholic wine

A spotlight on the growing popularity of non-alcoholic wine

Summary

Non-alcoholic wine is becoming more popular with consumers. Amanda Thomson, CEO of the company Noughty, explains that several factors are helping this market grow and making alcohol-free wine more appealing.

Key Facts

  • Non-alcoholic wine sales are increasing quickly.
  • Amanda Thomson is the founder and CEO of Noughty, a company that makes alcohol-free wine.
  • Consumers are showing more interest in drinks without alcohol.
  • The market growth is driven by changing tastes and lifestyle choices.
  • Alcohol-free wine is attracting new customers who want healthier or different drink options.
  • The article is based on an interview on FRANCE 24's show Entre Nous.
  • The focus is on wine made without alcohol, not on alcoholic wines.
  • The trend is part of a broader shift toward non-alcoholic beverages in the beverage industry.
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