Ferrari unveils first fully electric car
Summary
Ferrari has introduced its first fully electric car, called the Luce, which is also its first five-seater model. The car features an electric motor on each wheel and can accelerate to 60 mph in about 2.5 seconds. Ferrari plans to offer this electric vehicle alongside petrol and hybrid cars.Key Facts
- The Ferrari Luce costs $640,000 and is expected to be available later this year.
- It is designed in partnership with LoveFrom, a company led by former Apple design chief Jony Ive.
- The Luce took five years to develop and uses all Ferrari-made components.
- The car’s name, Luce, means “light” in Italian.
- Ferrari’s rivals like Lamborghini and Porsche have reduced their electric vehicle plans due to weak demand and competition from Chinese makers.
- Ferrari's CEO is Benedetto Vigna, and the company aims to keep repairing the car with its own parts to maintain resale value.
- Some social media responses praised the design, while others criticized it for changing Ferrari’s traditional style.
- Ferrari has seen a drop in shares over the past year, reflecting lower demand for luxury goods worldwide.
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