Steph joins Li-Ning, ending sneaker free agency
Summary
Stephen Curry has signed a 10-year deal with the Chinese sports company Li-Ning. This ends the period where he was looking for a new sneaker sponsor after leaving Under Armour.Key Facts
- Stephen Curry is a professional basketball player.
- He signed a 10-year endorsement contract with Li-Ning.
- Li-Ning is a sportswear company based in China.
- Curry previously had a contract with Under Armour.
- His deal with Li-Ning ends his time without a sneaker sponsor.
- Endorsement contracts mean athletes promote and wear the company's products.
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