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Cracker Barrel returning to "Old Timer" logo after MAGA backlash

Cracker Barrel returning to "Old Timer" logo after MAGA backlash

Summary

Cracker Barrel is changing back to its old logo after facing criticism from some customers, including supporters of former President Trump. The company's stock initially dropped but went up 7% after announcing the return to the original logo.

Key Facts

  • Cracker Barrel decided to stop using its new logo and go back to the old one.
  • The decision followed negative feedback from customers, including MAGA supporters.
  • Former President Trump commented on the issue, urging the chain to revert to the original logo.
  • The restaurant chain made a public statement thanking customers for their feedback.
  • Cracker Barrel shares fell after the backlash started but rose 7% after the announcement.
  • The company is based in Lebanon, Tennessee.

Source Information