Tequila spritz and dot cakes - why these summer trends are having a moment
Summary
This article explains three popular summer food and drink trends: sprinkle-covered dot cakes, tequila spritz cocktails, and Japanese-style milk bread. These trends are gaining attention in the UK, with more people searching for recipes and buying related products.Key Facts
- Dot cakes are small, flat-topped cakes decorated with colorful sprinkles, popular in the US and now spreading across the UK.
- Searches for "hundreds and thousands" (sprinkles) increased by 80% from April to May.
- Tequila spritz is a new summer drink trend, made with tequila, Aperol, prosecco, and grapefruit soda.
- Sales of tequila in the UK are up 50%, partly because more tequilas are now 100% agave, meaning higher quality.
- Japanese-style milk bread is a soft, slightly sweet loaf with rising popularity in the UK, especially on social media.
- Waitrose reported a 2,000% year-on-year increase in searches for milk buns, a similar type of bread.
- Social media platforms like TikTok are driving interest, with millions of views on recipe videos for these trends.
- These food and drink items are considered simple, fun, and fresh ways to enjoy summer meals and beverages.
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