I started selling clothes from my nana's house - now I'm turning over £10m
Summary
Olivia Prince started selling clothes from her grandmother’s house during the Covid pandemic, and her business, Murci, has grown to a company making £10 million a year. The brand gained attention after being featured on the TV show Love Island and now has 35 employees and a distribution center in the US.Key Facts
- Olivia Prince founded the womenswear brand Murci while working as a receptionist during the Covid pandemic.
- She began by buying and reselling clothes online from her grandmother’s house in Manchester.
- Murci became well known after Love Island contestant Millie Court wore its clothes in 2021.
- The business grew quickly, selling over 1,000 items of some designs in a single day.
- Murci now employs 35 people and has moved to a larger headquarters in Manchester.
- Olivia’s family helped from the start, with her mother and grandmother assisting with packaging and labeling.
- Olivia’s brother set up a US distribution center to handle expanding sales in America.
- The company was ranked among the 20 fastest-growing businesses in the UK by The Times.
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