Summary
The White House's LinkedIn page swapped its logo for a photo of Donald Trump, affecting profiles of people like former President Obama who worked there. This change led to some former officials altering their LinkedIn profiles to avoid showing Trump's photo in their work history. The change was intended as a social media tactic to draw attention and discussion.
Key Facts
- The White House LinkedIn page now shows Donald Trump's photo instead of the traditional logo.
- This change impacts profiles of former staff, including those who served under previous presidents like Obama.
- Some former officials changed their LinkedIn affiliations to "Executive Office of the President" to avoid including Trump's photo.
- White House communications director confirmed that the change was meant to troll former administration officials.
- A spokesperson for LinkedIn noted that the change does not break any platform rules.
- The change is seen as a strategy to connect Trump's personal brand with the White House's brand.
- The tactic aims to generate discussion and improve the page's visibility on LinkedIn.
