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Backlash after China bubble tea firm ordered to pay Louis Vuitton $1.5m

Backlash after China bubble tea firm ordered to pay Louis Vuitton $1.5m

Summary

A Chinese tea company called Molly Tea was ordered by a court in Jiangsu province to pay about $1.5 million to Louis Vuitton for copying its trademarked four-petal flower logo. The court also required Molly Tea to stop using the logo and publicly apologize, sparking a large online debate in China about copyright and design inspiration.

Key Facts

  • Molly Tea, based in Shenzhen, was found to have copied Louis Vuitton’s four-petal flower logo.
  • The court ruling came from Suzhou city in eastern China.
  • Molly Tea must pay 10.3 million yuan (about $1.5 million) in damages and stop using the logo.
  • The tea company’s affiliated firms had several trademark applications rejected by China’s intellectual property agency.
  • Only Molly Tea’s trademark with Chinese characters was approved officially.
  • The court decision led to heated discussions on Chinese social media, reaching over 400 million views.
  • Some users defended Molly Tea, saying Western luxury designs are inspired by Chinese art.
  • Others supported the ruling, saying Louis Vuitton legally owns the trademark and must protect it.
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