From mouthwash to hair dye: How weight-loss jabs are changing shopping habits
Summary
Weight-loss drugs like Wegovy and Mounjaro have become popular in the UK, with over two million users. Studies show these medications reduce hunger, which changes how people buy groceries and eat out, often leading to spending less on food but more on items that counteract side effects.Key Facts
- Wegovy and Mounjaro work by copying a natural hormone that controls hunger, helping users eat less.
- UK households with someone using these drugs spent about £418 less on groceries annually compared to non-users.
- This drop in spending represents an estimated £780 million cut in grocery sales across the UK.
- Users tend to buy less chocolate, pastries, snacks, cheese, butter, and soft drinks, and more fruit, protein, and yoghurt.
- They also purchase more chewing gum, mouthwash, and hair dye to manage side effects like bad breath and thinning hair.
- Around two-thirds of users try to reduce eating out, with fast-food and coffee shop spending dropping by 8% in the US.
- Most UK users pay privately for these drugs, which can cost over £300 per month, causing some to stop using them due to price.
- Wealthier areas in the UK have higher prescription rates for these drugs, despite having lower obesity levels.
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