Vape packaging and flavouring face restrictions under UK plans to reduce appeal to children
Summary
The UK government plans to introduce plain packaging and limit flavors for vaping products to reduce their appeal to children. They are consulting on measures such as restricting device colors and banning sweet or alcohol-related flavor names, aiming to prevent young people from starting to vape.Key Facts
- Vapes may be sold in plain packaging with colors limited to white, black, or grey.
- Flavour names linked to sweets, desserts, or alcohol could be banned; simple names like “apple” would be allowed.
- The government has launched a 12-week consultation on these new rules.
- Nearly 19% of British youths aged 11-17 have tried vaping, according to a charity poll.
- The approach is similar to standardized cigarette packaging introduced in 2017 in the UK.
- Research shows plain packaging reduces interest in vaping among young people but does not affect adults’ interest.
- The consultation also includes plans to add quit-smoking help inserts to cigarette packs and extend plain packaging rules to all tobacco products.
- Officials aim to remove exceptions that let duty-free shops and airports display tobacco products openly.
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