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Meta's new AI image maker draws fire over consent

Meta's new AI image maker draws fire over consent

Summary

Meta launched a new AI image tool called Muse Image that lets users create pictures using faces from public Instagram accounts. People whose images are used are not notified and must opt out if they do not want their likeness included. This policy has caused privacy concerns and calls for Meta to require permission before using anyone’s image.

Key Facts

  • Meta’s Muse Image model allows AI-generated pictures using faces from public Instagram profiles.
  • Users are not told when their image is used; they must opt out to prevent use.
  • Privacy groups like Public Citizen say this is a serious invasion of privacy.
  • Meta says the tool blocks harmful content, such as violent or sexual images.
  • Meta has not changed its policy despite criticism but is considering feedback.
  • Talent agency CAA wants Meta to require clear permission before using anyone’s name, image, or work.
  • Actor union SAG-AFTRA advises members to turn off sharing to protect their likeness.
  • The opt-out process is available and explained in a video by Axios.
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