Britons give classic round tomato the red card as coloured and vine varieties score
Summary
Sales of non-red tomatoes, including yellow, orange, green, purple, brown, and striped varieties, are growing fast in Britain. Premium cherry-on-the-vine tomatoes are becoming more popular and may soon outsell the classic round red tomatoes.Key Facts
- Non-red tomatoes sales in Britain are up 21% this year.
- These varieties include yellow, orange, green, purple, brown, and striped tomatoes.
- Classic round red tomatoes still sell the most but their sales are declining.
- Premium cherry-on-the-vine tomatoes are close to surpassing classic round tomatoes in sales.
- British households spend just over £1 billion yearly on tomatoes.
- Non-red tomato sales have doubled to £50 million over two years.
- Some supermarkets now sell large mixed boxes of tomatoes for better value.
- New tomato varieties taste better than earlier colorful types, encouraging people to try them.
Read the Full Article
This is a fact-based summary from The Actual News. Click below to read the complete story directly from the original source.
