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Meet the millionaires investing in nature conservation

Meet the millionaires investing in nature conservation

Summary

In France, some wealthy business owners are buying large areas of land to allow nature to grow back. One example is Rodolphe Landemaine, a bakery owner, who invites other business leaders to join in supporting nature conservation.

Key Facts

  • Wealthy entrepreneurs in France are investing in land to help nature recover.
  • Rodolphe Landemaine, who runs 30 bakeries in France and Japan, is one of these investors.
  • Landemaine opens his estate in Normandy to business leaders to encourage them to invest in conservation.
  • The goal is to let natural habitats and wildlife return and thrive.
  • This effort is part of a broader movement to support the environment and biodiversity.
  • The article is part of a series that discusses environmental and nature-related topics in France.
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