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Boards Are Rewarding AI Hype Instead of Results | Opinion

Boards Are Rewarding AI Hype Instead of Results | Opinion

Summary

Many companies are spending a lot on artificial intelligence (AI) but not all are seeing good financial results. The key to benefiting from AI is to clearly define which business problems it will solve before investing.

Key Facts

  • Global corporate AI investment more than doubled in 2025.
  • Nearly half of private AI funding went to generative AI, which produces new content like text or images.
  • 88 percent of organizations adopted AI in some way, and 70 percent use generative AI in at least one business area.
  • Only 20 percent of companies captured 74 percent of the value created by AI.
  • Success depends on linking AI projects to clear business goals like increasing revenue or improving profit margins.
  • Many companies buy AI software before defining how to measure success.
  • CFOs now focus on proving AI investments create real business value, beyond just tracking usage or productivity.
  • AI decisions are becoming financial choices about where to put company money, not just tech projects.
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