Steam Deck sales are losing steam since May's price hike
Summary
Since Valve increased the price of its Steam Deck handheld gaming PC in May, sales have dropped sharply. The device, which used to be a top seller, now ranks much lower on sales charts, and estimated weekly sales have decreased by about 80%.Key Facts
- The Steam Deck launched in 2022 and was regularly one of Valve’s top-selling products.
- In May, Valve raised the Steam Deck’s price from roughly $400-$649 to $789-$949.
- Sales rankings fell from 5th place in late May to around 12th-14th place by early July.
- Estimated weekly sales declined from about 11,000–18,000 units to 1,400–3,000 units.
- Valve has reported “intermittent shortages” of the Steam Deck in some regions since February.
- Higher prices and ongoing supply issues likely caused the drop in demand.
- Consumers might be looking at competing handheld gaming PCs in the same price range, such as ROG Ally, Lenovo Legion Go, and MSI Claw.
- Valve’s challenges with hardware component costs may make launching a more powerful Steam Deck model expensive.
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