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Butcher makes appeal for customers on social media

Butcher makes appeal for customers on social media

Summary

Mark Field, a butcher in Whittlesey, is using social media to attract more customers to his shop, Jones Butchers, which has been open since 1957. The rising cost of living and competition from supermarkets have made it tough for the business. Meat prices have significantly increased, impacting small butchers.

Key Facts

  • Jones Butchers has been a part of Whittlesey's Broad Street since 1957.
  • Mark Field took over the business in June, after working in the butchery industry for 30 years.
  • Rising meat costs and the convenience of supermarkets are challenges for the shop.
  • National Craft Butchers reported a 17% increase in meat prices.
  • Beef prices have reached historic highs due to supply issues and high demand.
  • Social media helped bring more customers to Jones Butchers after Mark Field's appeal.
  • Younger customers often prefer buying meat from supermarkets for convenience.
  • Other butchers, like Adrian Cornwell, are offering unique meats or prepared meals to attract customers.
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