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Snapchat joins other popular platforms in fight against 'AI slop'

Snapchat joins other popular platforms in fight against 'AI slop'

Summary

Snapchat is taking steps to reduce AI-generated videos that are completely made by artificial intelligence in its Spotlight feed, aiming to promote real, human-created content instead. Other platforms like YouTube, LinkedIn, and Substack are also adopting similar measures to fight low-quality or fake AI-generated content online.

Key Facts

  • Snapchat will stop recommending videos that are fully created by AI in its Spotlight feed.
  • Snapchat will still allow AI tools to be used to edit or enhance videos.
  • YouTube, LinkedIn, and Substack have recently introduced rules and tools to detect and limit AI-generated content.
  • LinkedIn has blocked billions of AI-generated comment attempts and allows users to report suspicious AI posts.
  • YouTube updated its monetization policy to exclude generic and repetitive AI-generated videos from earning money.
  • Research shows about 40% of social media writing may be AI-generated or fake.
  • These platforms say fully AI-generated content tends to be low-quality and repetitive.
  • The goal is to keep online content more authentic and trustworthy for users.
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