Summary
New, inexpensive AI tools are changing the photography business by creating realistic images. These AI tools can produce headshots and stock images more cheaply and quickly than traditional methods. Some areas of photography, like stock and headshot photography, are adapting to or resisting this change to maintain authenticity.
Key Facts
- AI tools can create realistic photos, reducing the need for expensive photoshoots.
- AI-generated images, such as headshots, can appear very realistic, sometimes being indistinguishable from real photos.
- Tools like Profile Bakery suggest that 92% of people cannot tell the difference between AI and real photos.
- Photographers use AI for editing, photo identification, and file management, increasing efficiency.
- Stock photography is increasingly created using AI, affecting entry-level photographers.
- Major brands may still prefer authentic images for marketing, leaving some work for experienced photographers.
- Some companies, like Getty Images, have banned AI-generated images to maintain authenticity.
- There is a tension between AI efficiency and the desire for authentic, creative, human-made photos.
