With a little bravery and these big swings, AFLW can enjoy more magical crowd moments | Sarah Guiney
Summary
The Professional Women’s Hockey League (PWHL) in North America has seen a 71% increase in attendance since its start three years ago by holding games in established NHL cities without teams. Many fans attending these games had never been to an NHL game before, showing strong interest in women’s hockey. In Australia, women’s sports like AFLW have potential but often rely on men’s leagues for support, which may limit innovation and growth.Key Facts
- The PWHL is a women’s ice hockey league in North America, only three years old.
- Last season’s attendance rose by 71% compared to the first season.
- The “Takeover Tour” hosts games in NHL cities without PWHL teams, using NHL venues.
- About 80% of fans at these Takeover Tour games had never attended an NHL game.
- The PWHL has sold out large arenas like Madison Square Garden for women’s hockey games.
- In Australia, AFLW (women’s Australian rules football) often pairs games with men’s matches.
- AFLW games held separately or in bigger venues have been requested by players and fans.
- Australia’s women’s leagues are financially supported by men’s leagues but may lack separate marketing or growth efforts.
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