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Indian cricket’s Pakistan problem: Can you monetise patriotism?

Indian cricket’s Pakistan problem: Can you monetise patriotism?

Summary

The article discusses the complicated relationship between India and Pakistan in cricket. Despite political tensions and a ban on bilateral matches, the two countries face off in international tournaments, generating significant revenue. The article highlights how these matches are marketed as major events and the contradictions in mixing politics with sports.

Key Facts

  • India and Pakistan do not play regular cricket series against each other due to political and security issues.
  • India and Pakistan do compete against each other in international cricket tournaments like the Asia Cup.
  • Matches between India and Pakistan are major events, drawing large viewership and advertising revenue.
  • There is criticism that political influences are affecting cricket decisions in India.
  • Some Indian political figures have opposed the pressure on the Indian cricket team to play against Pakistan.
  • The rivalry continues to be used for its advertising and marketing potential, despite changes in competitive balance.
  • Cricket matches between India and Pakistan often intertwine with nationalistic and political sentiments.
  • There is a perceived hypocrisy in banning cultural exchanges between India and Pakistan while continuing to play these cricket matches.

Source Information