Tourists on pastry quest overrun scenic spot in Italian mountains
Summary
Hundreds of tourists crowded a mountain hut in the Italian Dolomites to buy a traditional pastry called krapfen, drawn by food bloggers' online posts. This surge in visitors caused long lines and raised concerns about the impact of social media on mountain tourism and the environment.Key Facts
- The mountain hut is called the Friedrich August refuge, located at 2,300 meters in the Dolomites.
- Visitors lined up early and even camped overnight to buy krapfen, a German-style doughnut costing up to €4.
- Food bloggers and social media influencers promoted the pastries with videos showing the mountain views.
- The large crowds created long queues on narrow paths to the hut.
- Local workers and mountain community leaders criticized the sudden influx caused by social media.
- They said this "image-driven" tourism harms the natural environment and disturbs the true mountain experience.
- Similar social media-driven tourism spikes occurred earlier in Roccaraso, another Italian mountain area.
- Officials highlighted that many visitors come without understanding or respecting mountain nature.
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