Strained smiles and uncertainty - the strange end of LIV Golf 1.0
Summary
LIV Golf, a golf league funded by Saudi Arabia, is facing financial trouble after its backers stopped funding the league. The league’s future is uncertain, but leaders hope to revive it as "LIV 2.0" with a new investor who wants to make it financially sustainable.Key Facts
- LIV Golf launched over four years ago with Saudi funding and big money to attract top players.
- The Saudi backers have pulled financial support after spending more than $5 billion.
- The 2026 season finale held in Indianapolis showed mixed feelings—some optimism but also uncertainty.
- LIV Golf CEO Scott O’Neil and others are working quickly to secure a deal for a new phase called "LIV 2.0."
- The new version will likely have fewer events, about 10 per year, and focus on financial discipline.
- Ted Goldthorpe, an investment leader at BC Partners, is the new investor behind LIV 2.0.
- Plans include selling team franchises and giving players some ownership shares (equity).
- The new schedule aims to keep players ready for major golf tournaments and may adjust locations based on player interest.
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