Trump’s TikTok Strategy Has Become Punk Rock for the Right
Summary
President Donald Trump’s campaign and administration have used popular songs by artists like Ariana Grande, Taylor Swift, and Katy Perry in their videos without permission. Many of these artists publicly objected to their music being used in political content. The Trump team appears to accept these objections as part of a strategy to generate more attention and media coverage.Key Facts
- Ariana Grande asked the Trump administration to stop using her music after it appeared in videos about immigration and transgender athletes.
- Other singers like Taylor Swift, Sabrina Carpenter, Olivia Rodrigo, and Katy Perry also criticized the use of their songs by Trump’s team.
- Beyoncé’s song "Freedom" was used by Trump’s campaign without public objection, despite being part of Vice President Kamala Harris’s campaign music.
- A White House official said they expected the music disputes to attract more media attention.
- Using songs that provoke backlash has become a deliberate tactic to keep Trump’s posts in the news.
- Trump’s social media approach resembles a “punk rock” style by using music from artists who oppose him.
- The cycles of using contested music and receiving complaints boost Trump’s visibility and public engagement.
- Responses from the artists are often included in ongoing discussions and media reports about the videos.
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