Target Apologizes for 'Offensive' Kids Halloween Costume After Backlash
Summary
Target removed a children's Halloween costume from its website after people said it looked like racist blackface imagery. The company apologized and said the costume was offensive and should not have been sold.Key Facts
- The costume was called the "Kids' Glows Under Blacklight Circus Clown Halloween Costume Bodysuit."
- It was sold for $25 as part of Target's Hyde & EEK! Boutique Halloween collection.
- Social media users compared the costume to racist blackface and minstrel-era images from history.
- Target took the costume off their website and apologized for the mistake.
- The company said it is reviewing how the costume was approved to prevent similar issues.
- The controversy came during a time when Target was already facing criticism over changes to its diversity initiatives.
- Some customers called for a boycott of Target in response to the costume and previous controversies.
- Target has struggled with customer trust and sales in recent years partly because of these issues.
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