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Dyson launches £420 toothbrush that films ‘live cleaning footage’ inside your mouth

Dyson launches £420 toothbrush that films ‘live cleaning footage’ inside your mouth

Summary

Dyson has launched a new high-tech toothbrush priced at £420 that features a built-in camera to show live video from inside the user’s mouth. The toothbrush combines brushing, flossing, and mouthwash spraying, and connects to an app for real-time feedback on dental cleaning.

Key Facts

  • Dyson’s new toothbrush took six years and 661 engineers to develop.
  • It has a 100k pixel camera inside to show live footage of the mouth while brushing.
  • The toothbrush can spray mouthwash into gaps between teeth to help remove plaque.
  • It claims to remove up to 72% more plaque than other leading electric toothbrushes.
  • The device connects with the MyDyson app to provide cleaning feedback.
  • Dyson also sells a special toothpaste and mouth rinse that don’t foam to keep the camera clear.
  • The product is part of a crowded market that includes other expensive smart toothbrushes like the Philips Sonicare DiamondClean.
  • The British Dental Association says expensive gadgets are not necessary for good oral health and recommends following regular dentist advice instead.
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