Social media users could opt out of the algorithm if Australian government has its way – but that’s a big if
Summary
The Australian government plans to introduce a law that would let social media users choose whether their feeds are controlled by algorithms or show only posts from people they follow. This law aims to reduce harmful content and excessive tracking by tech companies, but it depends on how well the companies comply. Similar efforts in other regions show that without proper enforcement, companies may limit how easy it is for users to opt out of algorithms.Key Facts
- The government of Australia wants social media platforms to offer users the option to turn off algorithm-driven feeds.
- Algorithms often show toxic or extreme content by tracking user activity and interactions.
- A pop-up notification would ask users if they want to see an algorithmic feed or just posts from their friends and groups.
- Apple’s 2021 privacy change letting users block app tracking caused a $10 billion loss for Meta in one quarter.
- Meta’s safety feature "Take a Break" for teens had very low usage (1.8%).
- In Europe, Meta faced legal orders to provide a clear and simple way to opt out of algorithm feeds after courts found it automatically reverted users back to algorithmic feeds.
- Australian Prime Minister Anthony Albanese announced the plan and thanked media groups like News Corp for supporting a related social media youth ban.
- Instagram is promoting its recommended feed feature with influencers to show its benefits to users.
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