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Apple expected to unveil folding iPhone as new CEO takes center stage

Apple expected to unveil folding iPhone as new CEO takes center stage

Summary

Apple is expected to reveal a new folding iPhone at its fall product event, marking a major change since the original iPhone launch in 2007. This will be the first major product presentation by Apple’s new CEO, John Ternus.

Key Facts

  • The folding iPhone will open and close like a passport and double its screen size.
  • The device is rumored to be called the iPhone Fold or iPhone Ultra.
  • It will be around 5.5 inches when closed and 7.8 inches when open.
  • The phone likely will not have Face ID due to thinness but will use Touch ID instead.
  • The estimated price will be above $2000, higher than similar foldable phones like the Google Pixel 11 Pro Fold.
  • Apple’s event will also introduce new iPhone 18 Pro and 18 Pro Max models, and updates to Apple Watch, AirPods, and possibly the first touchscreen MacBook.
  • John Ternus took over as Apple’s CEO on September 1 and will lead the event for the first time.
  • Foldable phones still make up a small part of the total smartphone market, but Apple’s standard iPhones remain very popular.
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