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Apple unveils its first folding iPhone

Apple unveils its first folding iPhone

Summary

Apple has announced its first folding iPhone called the Duo, which starts at $2,000 and can cost up to $3,200 for larger storage. The phone opens like a book, looking like a small iPad when unfolded and a wider iPhone when closed, with new folding technology designed to feel smooth and natural.

Key Facts

  • The new iPhone Duo starts at $2,000 and can reach $3,200 for the highest storage model.
  • It has a book-style folding design, inspired by the iPad.
  • The phone aims to offer a better folding experience than existing foldable phones, which feel like two devices stuck together.
  • John Ternus, Apple’s new CEO, was heavily involved in creating the foldable iPhone before becoming chief executive.
  • The foldable phone market currently makes up about 2% of all smartphone sales and may grow to 4% in the next 10 years.
  • Analysts say the Duo may become a luxury item without creating big sales growth or could become as popular as the Apple Watch.
  • The iPhone remains Apple’s best-selling product, making up over half of its sales annually.
  • Apple aims to add new innovation with the foldable iPhone after years without major new features.
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