Instagram boss says users will be ‘overwhelmed’ with brand content in algorithm-free world
Summary
Instagram’s chief executive, Adam Mosseri, said users would have a worse experience if the app stopped using algorithms and showed posts in the order they were posted. He warned that users would see more posts from brands and less from friends, leading to less interest and less time spent on the app. The Australian government plans to allow users to opt out of algorithms and see posts in reverse order instead.Key Facts
- Australia will require social media platforms to give users a choice between algorithm-based feeds and reverse chronological feeds (showing posts in order).
- Instagram uses algorithms to decide which friends’ stories and posts users see more often.
- Adam Mosseri said only a small number of users want reverse chronological feeds.
- Without algorithms, brand posts would dominate and users would see fewer posts from friends and creators.
- Mosseri said this would reduce user interest and engagement on Instagram.
- Instagram is working on giving users more control over their feed and explaining why they see certain content.
- Mosseri does not believe Instagram is clinically addictive, though some people use the word "addicted" informally.
- Meta faces a US court case about whether its products are addictive.
Read the Full Article
This is a fact-based summary from The Actual News. Click below to read the complete story directly from the original source.
