Mirror publisher to cut 220 editorial jobs as readers turn to AI summaries
Summary
The publisher Reach, which owns the Mirror and Express newspapers, will cut 220 editorial jobs due to a drop in online traffic and readers turning to AI-generated summaries. Reach is closing three online-only brands and shifting focus to digital revenue, subscriptions, and original journalism.Key Facts
- Reach plans to cut 220 editorial jobs because fewer people visit their websites.
- The company already cut over 300 editorial jobs in a previous round of cuts.
- Three online-only brands—KentLive, AberdeenLive, and GalwayBeo—will be closed.
- Reach will create 60 new editorial roles aimed at boosting digital revenue.
- A 46% drop in traffic from Google is partly caused by Google’s AI features, which reduce clicks to Reach’s websites.
- Reach’s digital revenue fell by almost 1% to £128.9 million in the past year.
- The company wants to increase paid digital subscribers from 50,000 to 75,000 this year.
- Reach will focus less on page views and more on “active engaged time,” meaning how long readers spend actively consuming content.
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