The most pressing midterm issues for rural voters
Summary
A new poll shows that rural voters care most about the cost of living and health care costs for the 2026 midterm elections. Many rural voters worry about everyday expenses, but more trust Republicans than Democrats to handle these issues.Key Facts
- 69% of rural voters say it is extremely important for candidates to talk about the cost of living.
- 56% of rural voters want candidates to address health care costs.
- 54% want candidates to discuss fraud in government programs.
- 57% of rural voters say economic concerns like rising costs, jobs, wages, and housing are the biggest issues in their communities.
- Many rural voters are worried about affording gas or transportation (67%), health care (66%), and food or groceries (60%).
- Three-quarters of rural voters rate the cost of living in their area as fair or poor, a rise since 2017.
- More rural voters trust Republicans (40%) than Democrats (25%) to handle the cost of living.
- Rural voters lean Republican: 54% identify as Republican or Republican-leaning, while 32% identify as Democrat or Democrat-leaning.
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