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YouTube, the new path to Hollywood for filmmakers

YouTube, the new path to Hollywood for filmmakers

Summary

This summer marked a record-breaking box office season in North America, with a total of $4.7 billion in ticket sales. Younger audiences, especially those aged 18 to 35, played a big role in this success, driven in part by movies made by young directors who first gained fame on YouTube.

Key Facts

  • The summer of 2026 was the highest-grossing in North American box office history with $4.7 billion in revenue.
  • About 322 million movie tickets were sold this summer, a 22% increase from last year.
  • People aged 18 to 35 made up 37% of the movie audience, recovering strongly after the pandemic.
  • Two popular movies, "Obsession" and "Backrooms," attracted mostly young viewers and were directed by very young filmmakers.
  • "Obsession" cost under $1 million to make but earned over $500 million worldwide.
  • Curry Barker, the director of "Obsession," started as a YouTube content creator with 800 million views before making his first feature film.
  • The movie "Backrooms," directed by Kane Parsons at age 20, earned $118 million worldwide in its opening weekend, making Parsons the youngest director of a #1 film.
  • Both Barker and Parsons built large online audiences on YouTube before moving into mainstream movies, showing a new path to Hollywood success.
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