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Proportion of people in Great Britain vaping who never smoked doubles in four years

Proportion of people in Great Britain vaping who never smoked doubles in four years

Summary

More than 1 million people in Great Britain use e-cigarettes even though they never smoked regular cigarettes, and this number has nearly doubled in four years. While overall smoking rates continue to drop, vaping has become more common, especially among people aged 25 to 34.

Key Facts

  • About 5.4 million people aged 16 and older in Great Britain used e-cigarettes daily or sometimes in 2025.
  • Around 1.1 million of these e-cigarette users had never been regular smokers.
  • The number of people vaping without smoking nearly doubled from 1.5% in 2021 to 2.9% in 2025.
  • The highest vaping rate is now in the 25 to 34 age group (16.4%), which is higher than the 16 to 24 group.
  • Cigarette smoking dropped to 9.8% of adults in the UK in 2025, continuing a long-term decline.
  • Men are more likely to smoke than women, with 11.3% of men and 8.2% of women smoking in 2025.
  • The smoking rate among 18- to 24-year-olds fell significantly from 25.7% in 2011 to 7.2% in 2025.
  • Health experts note vaping is not risk-free and efforts are needed to prevent non-smokers and young people from starting to vape.
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