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Halloween 'bigger than Christmas', say businesses

Halloween 'bigger than Christmas', say businesses

Summary

Halloween has grown into a major event for many businesses, with some making more money during the Halloween season than at Christmas. Attractions like pumpkin festivals, haunted mazes, and fancy dress shops report high demand, turning October into one of their busiest months.

Key Facts

  • Avon Valley Adventure Park earns about one-third of its yearly income during Halloween.
  • Chaplins fancy dress shop makes half its sales in October, especially during the Halloween week.
  • Average spending on Halloween costumes at Chaplins is around £40 per customer.
  • Popular TV shows like Squid Game influence costume sales each year.
  • A survey found 36% of shoppers plan to celebrate Halloween in 2024, up from 27% in 2023.
  • Retailers compete hard in October with higher sales of sweets, decorations, and costumes.
  • Some people, like A&E doctor Catarina Vieira, spend £150 to £200 on Halloween decorations and events.
  • Farms benefit by offering pumpkin patches and charging entry fees, turning their land into family attractions during October.
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