Republicans All But Erase Trump From Campaign Ads as Midterms Near
Summary
Republican candidates in the 2024 midterm elections are mostly avoiding mentions of President Donald Trump in their campaign ads, despite his urging to still use his popularity. Meanwhile, Democratic ads have increased references to Trump as the election date nears.Key Facts
- Only about 1% of Republican ads in October mention President Trump, down from 47% in May.
- Democrats mention Trump in about 21% of their ads this month.
- Republican candidates in close races have removed Trump from their websites recently.
- Republicans have spent $830 million on ads since September 9, with under 1% mentioning Trump.
- Democrats spent $590 million on ads in the same period, with 20% including Trump references.
- Polls show Trump’s popularity with voters near record low levels.
- A White House official said Trump remains the clear leader of the Republican Party with no distance between him and candidates.
- Some Republicans publicly express concern that Trump's presence might hurt their campaigns.
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