Summary
Traditional TV shows for tweens are becoming less common as Gen Alpha, kids born from around 2010, increasingly watch adult-themed series on streaming services and social media. Experts say the change is due to easier access to more mature content, as well as changes in technology and marketing.
Key Facts
- Tween shows like Hannah Montana and iCarly were popular in the late 2000s but are less common now.
- Gen Alpha, today's tweens, are watching shows like Stranger Things and Wednesday, which have darker themes.
- Tweens now also follow reality shows and online content that is not specifically made for their age group.
- Experts say that technology gives Gen Alpha easier access to content meant for older viewers.
- In the past, tweens wanted to watch older content, but now it's much easier due to streaming services.
- Traditional networks like Disney and Nickelodeon face competition from social media platforms and online influencers.
- The decrease in tween-focused media is linked to shifts in how content is produced and consumed, with more focus on digital platforms.
