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Millions Won’t Vote. Campaigns Will Ignore Them Again | Opinion

Millions Won’t Vote. Campaigns Will Ignore Them Again | Opinion

Summary

The article argues that campaigns often focus outreach on people with a history of voting, leaving some lower-income and other communities with less contact and voter information. It says nonpartisan organizations can help address barriers such as disability-related access, work schedules, identification requirements and language access.

Key Facts

  • The article describes campaigns as increasingly using voter data to target people considered likely to vote and support their candidate.
  • It says communities with low past participation, including many lower-income communities, may receive less campaign outreach.
  • Rutgers data cited in the article says 15.6 percent of people with disabilities who did not vote in 2024 reported lacking assistance as a reason.
  • Rutgers estimated that 40.2 million Americans with disabilities were eligible to vote in 2024, nearly one in six eligible voters.
  • The article says 16.4 percent of voters with disabilities experienced voting difficulties in 2024, nearly twice the rate for voters without disabilities.
  • According to figures cited in the article, 59 percent of nonvoters ages 18 to 34 said no campaign or organization contacted them after the 2024 election.
  • The article says nonpartisan organizations can provide information about early voting and mail ballots and help people address voting barriers.
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