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Christmas shoebox appeal launches to help children

Christmas shoebox appeal launches to help children

Summary

World Give has launched a Staffordshire appeal asking residents to fill shoeboxes with gifts for children who might otherwise go without a Christmas present. Schools and local charities will identify families and distribute the boxes discreetly.

Key Facts

  • Residents can collect empty shoeboxes from participating supermarkets, fill them with gifts and return them for distribution.
  • World Give says it has helped more than 100,000 children around the world over the past 20 years.
  • The charity is focusing this year’s appeal on children and families in Staffordshire.
  • World Give trustee Adam Contoret said schools and charities are well placed to identify families who could benefit.
  • A Family Action survey of 2,000 parents and carers found one in five had considered cancelling Christmas because of costs.
  • The survey found one in nine respondents could not afford a Christmas present for their child.
  • Local students suggested including practical items such as stationery alongside gifts.
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