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How CrossFit helped shape the macho fitness culture of Trump’s America

How CrossFit helped shape the macho fitness culture of Trump’s America

Summary

The article traces CrossFit’s growth from Greg Glassman’s training system into a global fitness movement associated with intense workouts and, over time, military, police and right-wing culture. It also recounts allegations of sexual harassment and Glassman’s 2020 comments about George Floyd, which prompted public controversy and marked a turning point in his career.

Key Facts

  • Greg Glassman developed CrossFit after working as a personal trainer in Santa Cruz, California.
  • Glassman opened his first gym in 1995 and initially trained police officers.
  • CrossFit grew to about 15,000 gyms in 160 countries, according to the article.
  • The program combined weightlifting, gymnastics and sprint conditioning in high-intensity workouts.
  • Early CrossFit guidance promoted the Zone Diet and later the paleo diet.
  • Author Calum Marsh says CrossFit became popular among military personnel, police and first responders, and shifted toward a more rugged image.
  • Former employees and athletes accused Glassman of a culture of routine sexual harassment; Glassman denied the allegations.
  • In 2020, Glassman linked racism and Black Lives Matter to the pandemic and said he did not mourn George Floyd.
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