Summary
Toy maker Jellycat plans to pay its owners £110 million in dividends after doubling its annual profit in 2024. The company's profits increased from £67 million the previous year to £139 million, driven by the popularity of its cuddly toys sold worldwide.
Key Facts
- Jellycat plans to pay £110 million in dividends to its owners.
- The company's annual profit doubled to £139 million in 2024, up from £67 million in 2023.
- Jellycat experienced a 66% increase in revenue, reaching £333 million for the year ending December 31, 2024.
- The planned dividends represent a 75% increase from the previous year's £63 million payout.
- Jellycat's success is attributed to its viral popularity on social media and a trend of adults buying toys for themselves.
- The company operates in 80 countries and has seen strong demand for its products.
- Jellycat offers pop-up experiences in cities like London, New York, and Paris, enhancing customer engagement.
- Videos of these pop-up experiences have millions of views, effectively promoting the brand.
