Summary
Walmart announced plans to remove artificial colors and other additives from its store brand products in the U.S. by January 2027. The change will affect about 1,000 products, including snacks and beverages, aiming to meet consumer demand for fewer additives. Walmart's initiative includes removing certain preservatives, sweeteners, and chemicals that have raised health concerns.
Key Facts
- Walmart plans to eliminate artificial colors and other additives from store brands by January 2027.
- The changes will affect about 1,000 products like snacks, baked goods, and drinks.
- Walmart targets synthetic dyes, preservatives, and artificial sweeteners for removal.
- Some additives, such as certain synthetic dyes, are already banned or not widely used in the U.S.
- The initiative involves Walmart's Great Value, Marketside, and Freshness Guaranteed brands.
- The move responds to consumer demand for cleaner labels on food products.
- Other major companies, like Kraft Heinz and Nestle, are also removing synthetic dyes.
- Health advocates have raised concerns about some of the additives Walmart plans to eliminate.